A 50+ person in-house marketing team that plans, launches, and manages full-funnel digital marketing for New York businesses. Since 2016 we've delivered 1,200+ campaigns and managed $40M+ in ad spend for 300+ active clients.
New York businesses have more growth opportunity than marketing bandwidth to capture it.
Across Manhattan, Brooklyn, Queens, and the surrounding metro, demand for SEO, paid ads, and content keeps growing while skilled marketing talent gets recruited away by agencies, finance firms, and retail brands competing for the same specialists.
When businesses do hire in-house, the cost runs well beyond the offer letter:
New York businesses that move to a dedicated marketing team with Ocean Media reduce marketing staffing costs by 60 to 70 percent, without giving up strategy quality, turnaround times, or data security. Our team of 50+ in-house marketers integrates into your existing workflow through dedicated digital marketing services and operates on your schedule.
The most common way New York businesses work with Ocean Media is the dedicated staffing model: one professional, a dedicated SEO expert, PPC expert, social media manager, or digital marketer, who works exclusively for your business, integrates into your workflow, and operates under your direct supervision. This is not a shared service or an outsourced task queue. It is your person, on your schedule, doing your business's work.
Professionals are matched based on your campaign volume, channel mix, ad platforms, and client industries. You meet them before the engagement starts. You set the tasks and review the output. Ocean Media handles employment, IT infrastructure, data security, and reporting tools.
Borough-level local SEO for multi-location retail brands, always-on Google and Meta ad management for finance and real estate firms, booking-season content pushes for hospitality venues: this is recurring, year-round work. A dedicated professional who has run the same accounts through multiple cycles carries that knowledge forward. That continuity is what separates dedicated staffing from project-based outsourcing.
For businesses that prefer to delegate defined work without managing staff directly, Ocean Media's project-based model handles delivery end-to-end. See engagement models for the full comparison.
From daily campaign management to New York-specific local search, your dedicated team works across the platforms your customers already use.
New York Industries
Content and campaign support for financial services firms, wealth managers, and fintech brands, built around compliance-aware messaging and trust-building search visibility.
Listing-driven ad campaigns, virtual tour promotion, and lead-nurture email flows for New York's fast-moving, high-competition real estate market.
Learn moreLocal SEO for storefront locations, shopping ad campaigns, and social commerce, tuned to New York City's dense, foot-traffic-driven retail environment.
Learn moreGoogle Business Profile management, local SEO, social content, and OTA reputation management for restaurants, hotels, and venues across New York City and surrounding counties.
Learn moreSEO and content marketing for New York's substantial legal sector: practice-area landing pages, local search visibility, and lead-generation campaigns.
Learn moreGoogle Ad Grants management, donor acquisition campaigns, storytelling content, and email fundraising.
Learn morePatient acquisition campaigns, local search visibility, and compliance-aware content for New York's large healthcare sector.
Learn moreThe salary figure is only part of the story. Here is how the true cost of a New York hire compares to a dedicated Ocean Media team.
Most New York business owners know the salary number for a marketing hire. Fewer have run the true cost. New York marketing salaries are among the highest in the country, driven up by competition from agencies and finance-sector employers. Employer-side FICA, state unemployment tax, health insurance contributions, retirement matching, paid leave, and ad platform tools add 25 to 35 percent on top of base pay in a typical New York business.
| In-House Marketing Staff in New York | With Ocean Media | |
|---|---|---|
| Direct Cost | Market-rate NY salary, among the highest in the US | |
| Employer Overhead | Employer taxes, benefits, PTO, and software on top | Included in the hourly rate |
| True Annual Cost | Substantially more than the salary figure | No hidden additions |
| Onboarding Timeline | 4–8 weeks minimum (recruiting, interviews, training) | 5–10 business days |
| Data Security | Depends on your business's own infrastructure | SOC 2 Type II Certified |
| Trial Period | None | |
| Exit Terms | Notice period, potential severance | No lock-in, no penalties |
New York businesses working with Ocean Media report cost reductions of 60 to 70 percent on marketing staffing compared to equivalent domestic hires. For a business running multiple campaigns at once in a New York City cost environment, that difference funds real growth.
New York City is home to one of the most competitive digital marketing landscapes in the country, anchored by finance, retail, and hospitality. This local-market knowledge is exactly where Ocean Media's team delivers consistent value.
New York City has more agencies, brands, and marketing budgets per square mile than almost anywhere else in the US. For a business trying to rank, run ads, or build a following in NYC, every keyword, every ad auction, and every social feed is more contested than in most markets:
New York's economy is anchored by finance, retail, and hospitality, three industries with very different marketing needs. Finance and fintech brands need compliance-aware, trust-building content and search visibility. Retail and ecommerce brands compete for foot traffic and online sales in one of the densest shopping markets in the world. Hospitality businesses, restaurants, hotels, and venues depend on local search and review visibility to win same-day bookings. Ocean Media handles this account structuring with the same standards your business applies in-house, staged for your review before launch.
Cost-per-click in New York City runs among the highest in the country, particularly in finance, legal, and real estate verticals. Budget pacing and bid strategy have to account for this premium. The strategic conversations belong with your leadership team. The campaign execution behind them belongs with Ocean Media.
Sharing customer data, ad account access, and marketing platform credentials with any outside team, whether offshore or domestic, triggers specific security obligations. Below is how Ocean Media operates within each framework that applies to New York businesses.
New York's Stop Hacks and Improve Electronic Data Security (SHIELD) Act became effective March 21, 2020. It requires any person or business that owns or licenses computerized private information of New York residents to implement and maintain reasonable administrative, technical, and physical safeguards, regardless of where the business is located. Ocean Media's infrastructure operates to standards that exceed its requirements, independently audited under SOC 2 Type II and ISO 27001:2013.
Your Ocean Media team works inside your existing Google Ads, Meta Business Manager, and analytics accounts under access controls you set and can revoke at any time. We do not migrate your data outside your platforms of record, and we do not retain customer data beyond what is needed to deliver the campaign work you've assigned.
Campaign work is reviewed against Google Ads and Meta advertising policies before it goes live, reducing the risk of account suspensions or policy violations, including special category rules for credit, employment, and housing-related advertising that matter for New York finance and real estate clients. Your team reviews and approves every campaign and creative asset before it goes to market. Ocean Media staff do not contact your customers directly and do not represent your business in any public-facing capacity beyond the channels you authorize.
| Certification or Standard | Status |
|---|---|
| SOC 2 Type II | Certified |
| ISO 27001:2013 | Certified |
| New York SHIELD Act | Infrastructure independently audited; exceeds requirements |
| GDPR | Compliant |
| Google Ads & Meta Blueprint Certified Staff | Certified |
| FTC Safeguards Rule | Compliant |
| Client data breach history (5+ years) | Zero |
Most New York businesses are fully operational within 5 to 10 business days. The steps below describe onboarding for the dedicated staffing model; for project-based outsourcing, your Ocean Media project manager is assigned at scoping and handles delivery from there.
We map your business's channels, software stack, team structure, and the specific gaps you need to fill, whether that is local SEO, paid media surge capacity, or a full-funnel build.
We match your business with professionals whose background fits your work type. You meet the team before the engagement begins. No anonymous resource pools, no random assignments.
Your Ocean Media team integrates into your existing tools and workflow, faster than most domestic recruiting timelines.
Your team works dedicated hours with daily overlap with US Eastern Time. All work comes back to your business for review, approval, and campaign launch.
SEO specialists, PPC managers, content strategists, and designers, trained in US campaign standards.
From solo founders to multi-location New York brands.
A track record built on campaigns that hold up, not contracts that trap you.
No setup fee, no hidden costs, no long-term contract.
Your team works on live campaigns before you commit to a paid engagement.
No recruiter, no job board, no waiting.
Independently audited security, not a self-declared policy.
Hire dedicated offshore marketers full-time, part-time, or on-demand, or outsource specific work on a fixed-price project basis.
Marketing gaps do not resolve on their own in a market this competitive. Ocean Media client businesses are typically onboarded and delivering within 5 to 10 business days.
